Tempest in a Coke Bottle

Apparently, this is a thing:

Personally, I think this commercial is made of pure, unadulterated awesome.

Years ago, Coke wanted to teach the world to sing.  Now we see that the song they want to teach the world to sing is... America the Beautiful.  People from different cultures, different backgrounds, different races, different countries all singing together:

O beautiful for spacious skies,
For amber waves of grain,
For purple mountains' majesty
Above the fruited plain!

America! America!
God shed His grace on thee,
And crown thy good with brotherhood
From sea to shining sea!

Seriously - what is there not to love about that?  I happen to think that America is made of win.  That we are a uniquely different and uniquely special nation that has changed the world for the better.  The thought of people who have come to this country from around the world recognizing that and singing about how wonderful America is sends shivers up and down my spine.

It gives me hope for our nation.  Not the hopey-changey kind, but real, honest-to-God hope.

Which is why I thought it was odd that there was a "conservative backlash" against this ad. Although the existence of the "backlash" seems to be... somewhat questionable.  As Matt Walsh points out:
So imagine my surprise when I went on the internet after the game to see social media abuzz over the “right wing backlash against Coca-Cola.” 
Funny thing: these stories started popping up within minutes of the ad airing. 
Meanwhile, I’m on Twitter as much as the next guy, and I didn’t see anyone complain about the ad. I’m connected with 120 thousand folks on Facebook, and none of them seemed too concerned. I checked the #SpeakAmerican and #BoycottCoke hashtags, and I saw nothing but a bunch of people defending the ad and lambasting the “racists” who were “offended” by it. 
Most of the stories about the phantom “firestorm” cite comments from Alan West and Fox News’ Todd Starnes. As far as notable public figures go, that’s it. Two guys.
Two guys can constitute a STORM OF FIERCE OUTRAGE, apparently.
Emphasis mine.  Go, RTWT.  Matt's got the gift of snark, and deploys it liberally.

The whole situation reminds me of this XKCD comic:

In this case, instead of the citogenesis process, call it the orgegenesis process.

  • A group decides how some other group will react to a piece of media.
  • Anticipating that reaction, the group takes to the internet to express their outrage at... nothing.
  • Others assume that if the outrage exists, then so must the stated cause of the outrage.
  • They take to the internet to write about this outrage du jour, and the cycle is complete.

Kind of a two-minutes hate write large.

Far be it from me to suggest that certain individuals may have had everything ready to kickstart this current orgegenesis cycle.  I am sure that dozens of similar articles about conservative outrage over the Coke commercial that appeared almost immediately on liberal sites were nothing more than an strange coincidence. After all, it's not like they have ever before coordinated their efforts to smear conservatives.  Right?

Anyways.  Coke ad.  Awesome.

Go ahead and teach the world to sing, Coke, with my blessings.

Remind them that America is beautiful.

We could all use a little real hope right now.

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